Celebrity Spouse

Who Is Malinda Pennoyer? Patagonia Founder Yvon Chouinard Met His Wife When She Was An Art And Home Economics Student

By Sriyukta Pradhananga | September 16, 2022 08:02 AM

Yvon Chouinard in his blacksmith shop at Ventura, California
Yvon Chouinard in his blacksmith shop at Ventura, California( Source : inc )

Yvon Chouinard's wife, Malinda Pennoyer, is the co-owner of the company Patagonia, which she oversees with her husband. The company Patagonia is as old as the couple's marriage. 

The two met in Yosemite in the early 70s, and right after Malinda's graduation, the pair tied the knot. Now their company has made headlines, not for any wrong reasons, but a generous donation made by its owner.

Yvon Chouinard recently announced that he will give away their company Patagonia to fight climate devastation. And the woman with whom Yvon bonded over rock climbing, Malinda, has given her full support to her husband's mission to save our planet earth. 

Malinda does not appear in front of the media a lot. She lets her husband do all the talking, but those in Ventura know just how important Malinda is to the company.

Malinda Pennoyer Quick Facts

Full Name Malinda Pennoyer
Age Late 70s
Husband's Name Yvon Chouinard
Children 2(Fletcher and Claire)

Who Is Malinda Pennoyer? Wife Of Patagonia Owner Yvon Chouinard

Malinda Pennoyer is the co-owner of the billion-dollar company Patagonia and the wife of Yvon Chouinard. Malinda is the mother of two of their children, Fletcher and Claire.

The businesswoman Malinda married Yvon in 1971, and since then, the couple has not only grown together in their relationship but also grown their company Patagonia.

An art and economics student in Yosemite, Malinda probably never thought her life would take such a drastic turn after meeting Yvon.

The wife of the billionaire does not like the media and keeps herself far away from the lenses of paparazzi and interviewers. And even after her husband's big reveal to let go of his fortune, no comments have been received from Malinda.

Everything To Know About Patagonia Founder Yvon Chouinard Wife Malinda Pennoyer

People walk past a Patagonia store on Greene Street on September 14, 2022 in New York City.
People walk past a Patagonia store on Greene Street on September 14, 2022 in New York City. ( Source : gettyimages )

1. Malinda Pennoyer Was An Art And Home-Economics Student

Yvon Chouinard with Eric Schmidt, CEO of Google during 2009 Commencement ceremony at University of Pennsylvania
Yvon Chouinard with Eric Schmidt, CEO of Google during 2009 Commencement ceremony at University of Pennsylvania ( Source : gettyimages )

Malinda, when she met her husband during the late 70s, was working her way towards art and economic degree. She graduated from Fresno State College, now known as California State University.

After graduation, Malinda tied the knot with Yvon, and together they founded the multi-billion dollar company Patagonia. The company is now an internationally recognized sportswear brand.

The couple then parented Fletcher Chouinard and Claire Chouinard. For 50 years, they have successfully run their company. Along with becoming billionaires, they have done many charitable works.

2. Malinda Was A Maid At A Yosemite Lodge

Yvon Chouinard carrying his rock climbing equipments with him during one of his trips
Yvon Chouinard carrying his rock climbing equipments with him during one of his trips ( Source : adventure-journal )

Malinda Pennoyer met her husband, Yvon, when she worked as a maid in a Yosemite Lodge. Yvon recalled the meeting with his wife in an interview where the billionaire was impressed by her rugged attitude.

Yvon and his friends were sitting in Camp Four of the lodge when a truck full of tough girls drove up, and the driver threw out a beer can on the floor, making Malinda's life difficult.

Malinda then ran up to the driver and told him to pick it up. But the driver refused and showed her the finger. Malinda didn't have it. She walked towards the car, ripped off the license plate with her bare hands, and turned them into the rangers. And since then, to date, Yvon has been smitten with his wife. 

3. Malinda's E-mails Are Famously Called Malindagrams

Malinda isn't one of those loud, obnoxious people who constantly have to hoard the media's attention. She works silently away from the prying eyes of the outside world. 

For us, Malinda is virtually invisible, but for those who work in Patagonia, she is the most well-respected figure and is as important as her husband. Her e-mails are famously known as Malindagrams in Ventura.

Malindagrams are exhaustive and contain every little bit of detail about the company. Malinda sends e-mails to the employees and those with whom Yvon is supposed to discuss the business meetings.

4. Malinda Is The Reason Patagonia Became A B Corp

B Corp certification is given to those company which have ethical practice going on
B Corp certification is given to those company which have ethical practice going on ( Source : bettergoods )

In 2012, after Malinda's urging, Patagonia became the first California business to become a B Corp company. B Corp certifications are provided to the company, which has ethical practices.

B. Lab hands the certificate, and many stringent objectives concerning labor practices and social and environmental practices have to be followed. 

Patagonia is also the founder of the Fair Labor Association. After they discovered that down their supply chain, the company was involved in textile mills principally in Taiwan, which were involved in human trafficking, they cut them off.

5. Malinda Founded Great Pacific Child Development Center

Lisa, director of environmental programs, in front of her computer, her son Truett in her lap at the headquarters of the Patagonia company,
Lisa, director of environmental programs, in front of her computer, her son Truett in her lap at the headquarters of the Patagonia company, ( Source : gettyimages )

In 1985, Malinda created Great Pacific Child Development Center. Credited for making Patagonia a notably humane place, she created the daycare, which many of her employees consider helpful.

In 2016, when Nick Paumgarten of New Yorker went for a tour of the Great Pacific Child Development Center, he noted that a staff of twenty-eight oversaw eighty kids.

The Development Center was made in an area of 12,000 square feet, and half of its outdoor was among the fruit trees. The growing population of children saw the center expand, and Chouinard proudly exclaimed that the center had raised 1500 kids, and none have been in prison.

6. Malinda Is In Her Late 70s

Malinda Pennoyer is in her late 70s. The wife of the billionaire is the co-owner of the couple's successful business company Patagonia. The couple tied the knot in 1971 and have two children.

At one point during its early start, the company was almost bankrupt. A poor supply of rugby shirts from a factory in Hongkong in 1974 nearly bankrupted them.

The Frosts, who were partners with Chouinard, left the company amid the fallout and sold all their shares to the couple. And after many struggles, the company once again grew and today stands at the value of $ 3 billion. 



Recent Posts

Celebrity Spouse

Sylvia Tamsma: Nelson Piquet's ex-wife Photos And Age

Sylvia Tamsma is a former dutch model and ex-wife of Nelson Piquet, a retired racing driver and businessman.  Sylvia was born in the Netherlands and became a famous model and superstar there. She came into the limelight after her relationship wi...

Celebrity Spouse

Who Are Brittany Matthews Parents? Patrick Mahomes Wife's Father Scott Matthews And Stepfather Paul Massey

Brittany Matthews called two men her father, biological father Scott Matthews, and stepfather Paul Massey. Since November 2021, Scott has served as the director of IT Clinic Implementation at Legacy Communication Health. In 1992, he began his job as ...

Celebrity Spouse

Who Is Caitlin Redmayne? Andrew Redmayne's Wife Is Mother Of Their Daughter Poppy

Australian soccer player Andrew Redmayne and his wife Caitlin Redmayne have been married for over three years. The pair tied the knot in 2019. The Sydney FC goalkeeper gained fame after his efforts helped secure the Socceroos' spot in the World Cup i...

Celebrity Spouse

Kristen Nordland, Britt Reid's Wife - 5 Facts To Know About

Britt Reid's wife, Kristen Norland, is a model for the Reinhard Model and Talent Agency. Based on her Linkedin, she also worked as a media relations intern for the NFL team Philadelphia Eagles. Norland attended The Catholic University of America for ...